yourBAU
yourBAU, a platform helping business owners simplify how they source, manage, and develop their workforce, needed a website that could clearly communicate a complex service to a broad audience. We designed and built a custom site with a content management system and provided thorough training so the team could manage everything independently.
The starting point
and the problem.
yourBAU had developed a platform that addresses a genuine challenge for business owners: the time and complexity involved in finding, managing, and developing staff. The service was innovative and genuinely useful, but that value wasn't being communicated effectively online.
The website needed to explain the platform clearly, build confidence with potential clients ranging from startups to established businesses, and provide a practical hub for publishing content and engaging with users. It also needed to be something the yourBAU team could manage themselves as the platform grew and evolved.
How we made
it happen.
We designed a clean, modern interface that made yourBAU's value proposition immediately clear. The layout guided visitors through the platform's key features, including workforce sourcing, management tools, and development resources, using plain language and clear calls to action rather than jargon.
The site was built with performance and security in mind, with custom functionality tailored to showcase what yourBAU does and how it works. A content management system gave the team the ability to update pages, publish articles, and add new resources as the platform developed. We also built in the structural flexibility needed to accommodate future growth without requiring a rebuild.
The project closed with a comprehensive training session, giving the yourBAU team the skills to keep their site current and effective from day one.
What we
delivered.
- 01Clean, modern design that clearly explains the platform's value
- 02Custom pages covering workforce sourcing, management, and development tools
- 03CMS for publishing articles, resources, and content updates
- 04One hour of comprehensive website management training
- 05Responsive build across all devices
- 06Google Analytics set up to track visitor activity
yourBAU now has a website that communicates their platform's value clearly and builds confidence with potential clients. The content management tools give the team independence to update and expand the site as the business grows.
The training ensured the team left confident in managing all aspects of the site themselves.
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